In Events, Featured, News, North East News

The commercialisation of medical products – Customer insights for better product development

You are invited to this special event which will be chaired by Dale Athey, CEO of Orla Protein Technologies, and is arranged by the Medical Marketing special interest group of the Chartered Institute of Marketing in the North East.

The commercial success of products and services for medical or healthcare applications depends on the identification of unmet customer needs and the development of an offering that meets them. This event will help companies find the most effective methods for obtaining customer insights for better product marketing in the medical arena.

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